Russian national lottery operator Sports Lottery LLC for recently acquired B2B sportsbook and technology provider BtoBet.
The strategic deal, hailed as a “landmark” deal, will see BtoBet offer an advanced Player Account Management (PAM) module platform while also offering online and retail channel access to lottery games to Russian state-run lottery operators, one of only two licenses in the transcontinental country. Strategic Partnerships: Sports Lottery LLC Project Manager Ratmir Ronami commented […]